Branded digital experiences after retail
You sold the product.
Now know who bought it.
Give customers a useful branded experience: a collection to explore, content to enjoy or a game to play. Build a clearer view of who they are, what interests them and why they return.
Crocs Collectibles / the digital experience
By the numbers
Customer return rate
A useful experience. An ongoing customer relationship.
Selected programs and collaborations
Jellybean in the press
Includes partner, agency-arranged and marketplace features.
How it works
From product to customer relationship.
Give customers a reason to scan. Turn that moment into a connection.
01
Create a QR
Your experience
One code. Your world.
Generate
Create the gateway
to your digital experience.
↗
02
Add it to your product
CAMERA ●
↗ Open experience
A customer scans
On the label. In their hand.
One scan starts the journey.
→
03
Make the scan worth it
9:41
PROVENCE rosé
Good taste.
Good company.
A little something for your next long lunch.
YOUR REWARD, UNLOCKED25% offYour next bottle
THE SOUND OF SUMMERThe long lunchA playlist to linger over.
A reward. A playlist.
A moment with your brand.
→WITH PERMISSION
04
Connect with consent
CUSTOMER CONNECTION
William WhiteBoston, Massachusetts
Shared contact✓
Chosen interests✓
Permission choices✓
Experience interactions✓
● Include permission choices.
Customers choose what to share.
You gain context for what comes next.
→
05
Keep the connection
CRM & MARKETING
Your CRMCustomer relationships
TikTokRelevant audiences
Bring consented context
into your marketing tools.
Crocs / connect → explore → return
Give the customer something to do next.
Crocs Collectibles links a product with a continuing digital collection. The experience gives people a place to add what they own, explore the collection and return to it.
Customer benefit: connect with the collectible, keep useful collection context and come back for content.
Brand learning: the identity and product a customer supplies, plus their preferences and activity in the experience.
From engagement to understanding
A collection becomes a customer relationship.
Know the people behind the product. See what they share, what they engage with and what brings them back.
The post-purchase pixel
Maison Mirabeau
Different reasons to return. One branded experience.
The Maison Mirabeau digital experience concept brings together rewards, branded content and invitations. Each gives the customer something useful to do beyond registration.
Customer benefit: a reward to explore, content to enjoy and a reason to return.
Brand learning: build on the details and interests customers choose to share.
Visibility beyond the sale
Know your customers.
Build on every connection.
A clearer picture of the people, products and moments behind your brand. Use the information customers share and the engagement you observe to make the next interaction relevant.
Jellybean / customer insights
From products to people.
Example data
320,000 unique visitors · All routes
Known customers
121,600 customers who identified themselves in the experience.
An audience you can see
More customers. More context.
Your known audience grows with every connection.
Entry channel mix
How the connection starts.
Where first visits come from.
Declared geography
Where your customers are.
California24.4% of profiles
Based on the state customers share.
What brings people back
Participation with a purpose.
Collection content42,800
Brand stories26,300
Games & challenges17,320
Repeat sessions86,420
Return visits by what brought people back.
One customer / across touchpoints
Susan B.
California · declared location
Superfan
Engagement path
- Registered products
- 4 customer-supplied items
- Experience sessions
- 6 sessions
Retail history / purchase signals
Walmart US$64.98Receipt · 2 products
Target US$49.99Receipt · 1 product
Amazon US$29.99Customer declared
Receipt-supported valueUS$114.97
Declared preferences
CollectiblesCreative playNew releases
- Email updates
- Opted in
Inferred segment
Engaged collectorBased on repeated collection-content visits.
Design the next useful interaction →Put customer data to work.
Publish content and offers inside Jellybean. Export customer data for your existing marketing workflow.
- Registered modelMini clog collectible
- Shared interestCollections
- Relevant next actionRelevant collection content
Useful customer data.
Export customer and registered-product details, supplied preferences, permission state and experience activity.
CRM and external messages.
Connect your CRM or CDP, and reach customers by email and SMS through the tools you already use.
Fits the product you sell.
A useful customer experience for the category you sell in.
Wine + beverages
A reason to enjoy it again.
Tasting and serving guidance, with an optional question about interest in your brand’s club.
Fashion + luxury
Care today. Interest in what’s next.
Product-care content and a customer’s choice to hear about relevant launches.
Footwear + collectibles
Keep the connection active.
Care guidance, collection content and relevant new-release updates.
Explore games and bespoke experiences
A quick game worth returning to.
Try a matching game. Branded play can sit alongside signup, content and collection experiences.
Find three matching pairs.
Your own branded world.
Start from reusable modules, or build bespoke games, licensed content and creative for your program.
Explore the modulesModule library
Ten ways to keep the connection going.
Choose the blocks for your program. Try them below.
Product authentication
Show the product’s certificate of authenticity.
Each product carries its certificate of authenticity inside the experience.
Exclusive content
Your collection starts here.
Your brand supplies the stories and guidance for its program.
Preview a retail route
Send customers to the retailer or product page you choose.
Try the matching game
Play a quick branded matching game.
Use the packaging and links you already have.
01 / Add a QR code
Add a QR code
We provide artwork for your product, packaging or insert.
Your brand prints and applies the artwork.
02 / Use an existing QR
Use an existing QR
Connect Jellybean when you can update the code’s destination.
03 / Share a digital link
Share a digital link
Start through email, your website or another customer touchpoint.
Your brand supplies traffic; no packaging change is required.
Improve an existing registration journey or launch your first one.
Pricing
Choose the package for your program.
Every plan pairs a monthly platform fee with customer identities priced by volume. Your quote confirms the complete price before launch.
Growth
Core experiences and customer activation.
FromUS$899/ month
+ customer identities priced by volume
- Core experience modules
- Analytics + owned-channel activation
- Onboarding
View inclusions
- Unlimited experiences
- Rebates
- Warranty
- Receipts
- Analytics and A/B testing
- Owned-channel activation
- Onboarding
Pro
Additional insight and delivery support.
FromUS$1,499/ month
+ customer identities priced by volume
- Everything in Growth
- Review, brand and analytics options
- Experience builds + customer success
View inclusions
- Everything in Growth
- Review syndication
- Custom domain and white label
- Advanced analytics
- 2 built-for-you experiences
- Customer success manager
Enterprise
Multiple markets and complex requirements.
Custom
+ customer identities priced by volume
- Everything in Pro
- Multi-brand / region + routing
- API, integrations and support options
View inclusions
- Everything in Pro
- Multi-brand and region
- Routing and translation
- Custom API and integrations
- SLAs and 24/7 support
Platform subscription + customer identities by volume. See your complete price before confirming.
What makes up the complete price?
Your platform plan, plus customer identities priced by volume. Your quote sets out identity rates, any setup or add-on fees, currency, commitment and cancellation terms, so you see the complete price before you confirm.
Preview your setup.
Try the experience, shape your setup and plan a supported launch. The preview updates as you type.
- 01 / Try
Try Crocs.
See the experience and the customer-data payoff. No form or meeting.
Explore the example - 02 / Preview
Shape your setup.
Choose a template, brand/product and benefit. See an instant preview.
Configure below - 03 / Guided launch
Launch with help.
A walkthrough or asynchronous setup. Confirm the benefit, permissions, data destination and final price.
Talk to us about launch - 04 / Manage
Keep it moving.
Manage supported content and codes. Review results in your agreed program scope.
See reporting
Starting template
Your collectible brand
Your collection starts here.
Register your collectible, explore collection content and choose program updates.
Place new QR artwork on your product, packaging, hangtag or insert.
Shopper invitation: Scan for your owner benefits.
Preview ready
Your configuration and customer benefit are shown here.
Growth preview · Collectible product range · collectible connection.
A few questions before you start.
Why will customers register?
Give them a benefit they can use: product guidance, owner content, collection access or a compatible offer. Your brand supplies a benefit it can fulfill.
Do customers need an app?
No app download is required. Customers open the branded experience in their browser through a QR code or digital link.
Can we use our existing QR codes?
Yes, when your brand controls the destination and can update it. Otherwise add new artwork or use a digital link.
What customer information do we receive?
Customer identity, registered product and the preferences, permission choices and activity shared through the experience. Registration does not independently verify purchase.
How does this work with our marketing tools?
Standard export is available. Confirm the exact production fields and mapping for your program. CRM/CDP connections and external email/SMS delivery are scoped separately.
What happens when I book a demo?
We set up a 20-minute call with the Jellybean team to talk through your product range, the customer benefit, module options and what launch involves.
What happens when I preview my setup?
Choose a template, brand/product, customer benefit and entry route, and see how the experience could look. When you’re ready, we walk through scope, permissions, destination and price with you.
What does launch support include?
A repeatable setup check: review the benefit, permission choices, agreed data destination and QR/link destination, then confirm the complete price before activation. Choose a short walkthrough or asynchronous setup. Support scope is agreed with your program.
Your next customer relationship is already in someone’s hands.
They have bought your product. Give them a reason to connect—and a reason to come back.
Book a 20-minute Jellybean demoPreview your setup